From AED 15K to AED 400K a Month
How we rebuilt one premium clinic’s entire digital engine — and turned a 15K monthly investment into a full patient pipeline.
Confidential case study — client under NDA, identity withheld
Where They Started
Confidential case study — client under NDA, identity withheld
AED 70–80
Weak
Static Ads
Creative leaned on graphics, not video
Money was going out — patients weren’t coming in.
What Was Actually Broken
- Broken CRM: Not connected, no analytics, no follow-up — driving no-show patients.
- Team couldn’t close: They made calls, not sales — bookings kept slipping away.
- Wrong marketing strategy: Over-reliant on static designs, partly as doctors weren’t always free to film.
- Disconnected channels: Leads arrived across platforms — many were never answered.
- Wrong targeting: Off audiences meant poor-quality leads from the start.
What We Did
We didn’t tweak — we rebuilt the entire engine, end to end.
- Strategy from the ground up: A complete go-to-market and content strategy built on their real numbers.
- Full social media rebuild: New designs, videos, topics and content — everything social, rebuilt.
- Paid ads & targeting from zero: Campaigns and audience targeting engineered and optimized from scratch.
- Call center training + weekly follow-up: We trained their team to convert leads, and review performance weekly.
- Every channel managed — incl. SEO: One team owning all channels end-to-end, search included.
What We Did Differently
We led with exactly what patients needed to see and hear.
- Result-driven treatment videos
We showed the outcome directly on video — not static graphics — so patients could see the result for themselves. - Doctor-led trust videos
The doctor speaks to camera and explains — building trust in the person, not just the procedure. - British medical team, front and centre
We spotlighted the internationally-credentialed British doctors — a powerful trust anchor patients respond to.
The Results
What a structured system delivers — every month
AED 15K
Monthly Investment
500–700
Leads / Month
AED 15–40
Cost per lead (was 70–80)
150
Consultations / Month
45%
Appointment Close Rate
~68
AED 10–15K
Avg. service value
AED 400K / month
Average monthly revenue — across the year
Return on investment: ~27x
Revenue shown is a conservative average across the full year — including slower ramp-up months; peak months run higher. Based on client-reported data.
The Proof
Straight from the Ad Manager — real numbers, no edits.
What Sets Us Apart
We fixed every one of these foundations first — then we scaled.
1
We fix the foundation first
If your fundamentals are right, we can reach numbers like these with you. If they’re not, we fix them first — that’s the difference.
2
We understand the patient
We know exactly what patients need to see and hear — and we deliver it, so trust turns into bookings.
3
We build systems, not posts
Not just 30 posts, 10 reels and some ads — a complete engine engineered to convert.
Results like these aren't luck.
They’re what happens when strategy, content, ads, and a trained sales team run as one system.
Want a pipeline like this? Let’s build yours.
